Content Feed

10darts can automatically generate push notification campaigns directly from your content feed avoiding the hassle of duplicating your job in posting and uploading content, information, products, etc. in your platform and then having to repeat the process to create your push campaign.

In 10darts you can have one or more content feed sources targeting different geographies, categories, etc.

Currently 10darts supports the most common standard and easy to implement content feed, the RSS/Atom.

Your content can be geo-located as long as it includes a reference to a specific location.

Feed Converter

The Feed Converter allows you to set up the automatic push notifications that your RSS content feed will generate.

You can specify the following settings of each Content Feed source in the 10darts Content Converter:

Note

If you have a high content production level we strongly recommend that you leave our smart distribution methodologies, Geo-Ripple or Progressive Ripple®, active in the settings to avoid bombarding your users and increasing churn.

Message

Headline template
You can insert a headline that introduces each piece of content in your feed, i.e.: “Your news”, “Latest job positions”, etc.
Text template
You can add a personalized message and even include a message from your sponsor, i.e.: “… brings you your daily news”

10darts supports Django templates, that you can check for further information.

An example of a RSS Content Feed:

<rss version="2.0">
    <channel>
        <title>Liftoff News</title>
        <link>http://liftoff.msfc.nasa.gov/</link>
        <description>Liftoff to Space Exploration.</description>
        <language>en-us</language>
        <pubDate>Tue, 10 Jun 2003 04:00:00 GMT</pubDate>
        <lastBuildDate>Tue, 10 Jun 2003 09:41:01 GMT</lastBuildDate>
        <docs>http://blogs.law.harvard.edu/tech/rss</docs>
        <generator>Weblog Editor 2.0</generator>
        <managingEditor>editor@example.com</managingEditor>
        <webMaster>webmaster@example.com</webMaster>
        <item>
            <title>Star City</title>
            <link>http://liftoff.msfc.nasa.gov/news/2003/news-starcity.asp</link>
            <description>How do Americans get ready to work with Russians aboard the International Space Station? They take a crash course in culture, language and protocol at Russia's &lt;a href="http://howe.iki.rssi.ru/GCTC/gctc_e.htm"&gt;Star City&lt;/a&gt;.</description>
            <pubDate>Tue, 03 Jun 2003 09:39:21 GMT</pubDate>
            <guid>http://liftoff.msfc.nasa.gov/2003/06/03.html#item573</guid>
        </item>
        <item>
            <description>Sky watchers in Europe, Asia, and parts of Alaska and Canada will experience a &lt;a href="http://science.nasa.gov/headlines/y2003/30may_solareclipse.htm"&gt;partial eclipse of the Sun&lt;/a&gt; on Saturday, May 31st.</description>
            <pubDate>Fri, 30 May 2003 11:06:42 GMT</pubDate>
            <guid>http://liftoff.msfc.nasa.gov/2003/05/30.html#item572</guid>
        </item>
        <item>
            <title>The Engine That Does More</title>
            <link>http://liftoff.msfc.nasa.gov/news/2003/news-VASIMR.asp</link>
            <description>Before man travels to Mars, NASA hopes to design new engines that will let us fly through the Solar System more quickly.  The proposed VASIMR engine would do that.</description>
            <pubDate>Tue, 27 May 2003 08:37:32 GMT</pubDate>
            <guid>http://liftoff.msfc.nasa.gov/2003/05/27.html#item571</guid>
        </item>
        <item>
            <title>Astronauts' Dirty Laundry</title>
            <link>http://liftoff.msfc.nasa.gov/news/2003/news-laundry.asp</link>
            <description>Compared to earlier spacecraft, the International Space Station has many luxuries, but laundry facilities are not one of them.  Instead, astronauts have other options.</description>
            <pubDate>Tue, 20 May 2003 08:56:02 GMT</pubDate>
            <guid>http://liftoff.msfc.nasa.gov/2003/05/20.html#item570</guid>
        </item>
    </channel>
</rss>

Note

We can use RSS with geo-location, information linked to items, GeoRSS. This will be linked to the generated content and allow 10darts to apply smart geo distribution base on the Geo-Ripple Effect algorithm.